Atex a Partner in PPF Media’s Prague Futuroom

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By: E&P Staff

Atex in Reading, England, said it signed a memorandum of understanding with PPF Media, a Prague-based division of PPF Group based in Prague, Czech Republic, to advise and consult on print and multimedia training for Central and Eastern Europe.

For PPF’s Futuroom, the Prague Multimedia News Lab in which the World Association of Newspapers is a partner, Atex will supply training versions of its content management system and advise on seminars, conferences and other training programs. Atex software will be used to create a real-life newsroom for Futuroom.

An international financial and investment group operating in consumer finance, retail banking, private equity and real estate, PPF Group seeks opportunities in developing markets of Central and Eastern Europe and Asia.

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