Atex Helps Launch ‘The Brunei Times’

By: E&P Staff

The Brunei Times has been launched by a group of businessmen, coinciding with the 60th birthday celebrations of His Majesty, The Sultan of Brunei Darussalam. Its turnkey multimedia editorial and advertising systems, including its Web site, as well as its production team, were supplied by Atex, through its Melbourne, Australia, office.

Brunei Times Editor-in-Chief Haji Johari Achee called the publication “a new platform to connect Brunei to the outside world, and to encourage new thinking to face the twin challenges of oil resource depletion and globalization.”

When Brunei Times’ project consultant Cyril Pereira, formerly The South China Morning Post’s operations director (who was responsible for the first Atex system in Asia, 25 years ago) was given six weeks to launch the paper with no other available expertise, manpower or systems, he approached Atex CEO Asia Pacific Ross H. Wood.

Group computer services manager for Australia’s News Ltd. before becoming chief technology officer at competitor John Fairfax Holdings 10 years ago, Wood said Atex could meet the delivery date. In four weeks, it packaged the system and pulled together the production team.

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