Audience Engagement Metrics Show Paths to Digital, Print Subscription Revenue

RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn

Last November I attended the INMA Consumer Engagement Summit held in Miami. Attendees came from a wide cross section of the publishing industry, from small news brands to well-known brands like USA Today and The New York Times.

As I sat through the conference, I heard jargon: “acquisition,” “retention,” “average revenue per user,”…

Read More

Leave a Reply

Your email address will not be published. Required fields are marked *