The BBC has announced an investment plan for Canada, to include the addition of a new editorial team based in Toronto. As part of its expansion plans the BBC will launch a dedicated version of the North American edition of BBC.com for Canadian audiences, for PC and mobile devices.
The new Canada edition of BBC.com will see a range of enhancements to the BBC’s online news offer, including the curation of the international and news homepages to offer Canadian audiences better targeted, more relevant content from the BBC’s global coverage. There will also be an increased editorial focus on news and features to give Canadians better insight into the world around them and their role in it. This new localized edition of the site will launch later this year.