Big Publishers Are Fleeing Facebook Instant Articles

Inside Facebook’s Menlo Park headquarters, the arrival of Instant Articles in the spring of 2015 was presented as a cause for celebration. Talking with reporters, executives described the fast-loading, natively hosted articles as a promising new creative format. A suite of publishing tools incubated in Facebook’s now-defunct newsreading app Paper would find their way to Instant Articles, executives said, evolving the news posts shared on Facebook into immersive multimedia experiences.

RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn
Read More

Leave a Reply

Your email address will not be published. Required fields are marked *