Black Press Puts DTI Ad Systems into 85 U.S. Sites

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By: E&P Staff

Digital Technology International, Springville, Utah, today announced that Black Press Ltd. in Victoria, British Columbia, is installing DTI Advertising solutions at 85 of its publications in Washington and Oregon, increasing Black Press Ltd. publications using DTI software to more than 200.

Already using DTI’s Ad Management and DTI Classified solutions at its Canadian newspapers, Black Press is rolling out the solutions at its Washington and Oregon properties.

“With the new installation of DTI Advertising, we will have standardized reporting, and can cross-sell effectively,” Black Press Business Information Systems Vice President Barbara Baniulis said in a statement. “Our existing software couldn’t provide the functionality that DTI’s solutions could.”

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