Bloomberg Media CEO Justin Smith’s Publisher Survival Guide in the Duopoly Era

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You couldn’t fault Justin Smith if he feels like taking a victory lap.

After warning publishers a year ago about being careful before they rushed head-first into platforms, the Bloomberg Media CEO came to this year’s Digital Publishing Summit in Vail, Colorado to demonstrate how damaging the duopoly can be. Smith cited a recent study from Digital Content Next, which disclosed how only 14 percent of some publishers’ revenues were coming from distributed content.

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