Booming Digital Sales Could Put Auto Trader Out Of Print

By: Gideon Spanier | The Independent

Booming digital revenues now make up almost 80 per cent of sales at Auto Trader and could hasten the end of the print version of the car-classifieds magazine in 12-18 months.

Annual turnover rose only 1 per cent to £257.2m, but digital sales, from the web and smartphones, jumped by 11 per cent to £202m.

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