BOSTON GLOBE ADDS ONLINE PROGRAM FOR SUBSCRIBERS

By:

Globextra Includes Free Archives



The Boston Globe yesterday launched a new online program that gives its home delivery
subscribers additional benefits.


The Globextra program combines free access to the paper’s archives, a Transmedia Card for
discounts at area restaurants, discounts at the Globe’s retail store, a Globextra
newsletter, and online account management of subscriptions.


Providing print subscribers with free access to online archives is a growing trend among
newspapers. Globextra has given the paper’s seven-day subscribers free access to a maximum
of 20 stories per month as long as they’re for personal use only.



Globextra does require users to log-in to the site with a password.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~



Staff reports















(c) Copyright 2000, Editor & Publisher

RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *