by: Press Release | Financial Times
Watchup, the award-winning streaming news service, is adding the Financial Times and Cox Media Group to its growing roster of premium content providers. The deals mark the latest partnerships with leading news gatherers and underscore the breadth of the offering–from global financial news to the best local coverage–available on the app.
The Financial Times, renowned for its in-depth coverage of the international business community, will offer videos of its breaking news and analysis on the app starting today. Watchup is also announcing a partnership with Cox Media Group, a local broadcasting company with network-affiliated TV stations in nine states. As part of the deal with Cox, the news, sports, and weather videos of seven local stations serving the Atlanta, Seattle, Charlotte, Orlando, Pittsburgh, Tulsa, and Dayton markets will be made immediately available for streaming on the app.
“Watchup is dedicated to providing our users with the best in video news, from around the world or around the corner,” said Adriano Farano, the founder of Watchup. “The partnerships with these two great media companies are prime examples of how we continue to serve our users and foster the news habits of digital-age consumers. We couldn’t be prouder partners.”
“We’re excited to have a great partner like Watchup as we continue to expand our video operations,” said Kayode Josiah, the Financial Times’ Head of Commercial Development for Video and Audio. “We want our audience to find our videos – up to 240 every month, including shorter reactives and longer analysis — wherever they are, and being part of a great streaming service like Watchup goes a long way towards that goal.”
In the past two months, Watchup has announced a raft of partnerships with local broadcast companies that have brought the number of local TV outlets available on Watchup to more than 100 across more than 70 top markets. In addition to Cox, Watchup also streams content from Tribune Media, Meredith Corporation, E.W. Scripps Company, Lilly Broadcasting, Hubbard Broadcasting, Bonten Media Group and Cowles-owned KHQ, Inc.
Thanks to this string of recent partnership deals, more than 80 percent of U.S. homes can now watch their local news any time, any place on Watchup.
The Financial Times and Cox Media Group join The Washington Post, The Wall Street Journal, Bloomberg, PBS Newshour, and more than 100 other news outlets now making their video content available to anyone with an Internet or mobile connection on whatever device they choose through the app. Together, the partnerships announced this week represent yet another major milestone in Watchup’s mission to expand TV news consumption on both a global and local level in the digital age.
Viewers can access this content for free whenever and wherever they choose using a variety of platforms, including iOS and Android operating systems, Apple TV, Amazon’s FireTV and Kindle, and Xbox360.
Named one of Google’s Best Apps of 2014, Watchup does for news what Pandora did for music. Its intuitive interface and adaptable technology allows users to build individualized newscasts by selecting topics of interest. Users can fine-tune their experience by liking or disliking reports, which Watchup will learn from in real time.
Viewers can stream their news continuously or set up a daily, customized newscast that is delivered to their device at whatever time of day they desire.
By turning viewers into editors of their own personalized, multi-channel newscasts, Watchup is the ideal service for cord-cutting consumers who demand video news when and where and how they want it.
Incubated in 2012 at Stanford University’s prestigious StartX accelerator, Watchup has raised $4.25 million in seed funding from investors including Microsoft Ventures, Tribune Media, The McClatchy Company, Knight Foundation, and others.
About the Financial Times
The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of nearly 744,000. Mobile is an increasingly important channel for the FT, driving almost half of total traffic. FT education products now serve two thirds of the world’s top 50 business schools.
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