By: E&P Staff
Sun-Times Media has signed a new multi-year agreement with Classifieds Plus that outsources its inbound classified advertising sales to all of its 59 publications and Web sites.
The new agreement provides around-the-clock daily, weekend and holiday service for all of Sun-Times Media’s newspapers and websites and its customers.
Classifieds Plus Inc., founded in 2001, provides advertising outsourcing to more than 200 newspapers in North America.
“Our ability to deliver lower costs and improvements in overall business efficiencies makes our services very attractive to the newspaper industry,” Classifieds Plus CEO Michael Stanek said in a statement.
“Classifieds Plus has consistently demonstrated best practices not only for our media call centers but contact centers across all industries,” Barbara Swanson, Sun-Times Media senior vice president of advertising and marketing said in a statement.