‘Chicago Sun-Times’ to Debuts Redesign

By: E&P Staff

The Chicago Sun-Times will launch an extensive redesign Wednesday that emphasizes “news you can use” and Windy City flavor.

Each weekday, the paper will published two-page spreads themed to Chicago commuting, health, travel, neighborhoods and shopping. “Each will be loaded with news you can use,” the paper said in an announcement. It is also expanding The Fixer column, a consumer problem solver written by Stephanie Zimmermann. The Fixer will run two pages on Sunday, in addition to the Monday and Friday columns.

The Chicago focus will be emphasized with new features such as “Chicagopedia,” a dictionary of Chicago words. “Chicagoans have their own lexicon,” the paper said. “Words here sometimes mean something different than in other cities. This feature highlights Chicago-ese, defining our unique vocabulary.”

“Jump2Web,” a logo placed by many stories, will guide readers to related Internet content.

For the first time, the Sun-Times is launching a subscription-based e-paper, a digital replica of the paper.

And it will launch a downloadable and printable P.M. edition with breaking news, stocks and puzzles.

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