By: Press Release | CIPS Marketing Group
LOS ANGELES, California (June 5, 2013) CIPS Marketing Group, Inc., the industry’s leading marketing and distribution firm, has partnered with the Santa Maria Times and The Lompoc Record to oversee the distribution of all facets of daily and weekly home delivered newspapers.
The partnership significantly expands CIPS Marketing Groups’ Central Coast, California operations and its ever increasing home delivery customer base. It is another important strategic partnership, with CIPS Marketing offering a total market solution for Lee Central Coast Newspapers home delivered paid and unpaid products. CIPS Marketing’s full-service marketing and distribution solution continues to be well received from the newspaper publishing industry. In response to the CIPS partnership Cynthia Schur Publisher of the Santa Maria Times and The Lompoc Record said, “I’m excited to announce Lee Central Coast Newspapers delivery agreement with CIPS. Delivering print products to our valued customers is their primary focus. It’s what they do, and they do it very well”.
Manuel Collazo, CIPS Marketing’s Vice President Sales & Marketing added, “The partnership with the Times and Record continues to validate that the publishing industry is seeking strong partnerships with distribution organizations that can offer a total market solution, CIPS offers unparalleled support in this arena. We are excited to further leverage our existing assets in Santa Barbara and San Luis Obispo with this expansion on the Central Coast. The partnership with the Santa Maria Times and Lompoc Record also represents a closer partnership with Lee Enterprises; we couldn’t be happier about this and look forward to great success in these markets. Our operations team at CIPS has more daily newspaper experience than any other alternate distribution company and are the best suited to handle the unique challenges associated with this kind of partnership.”
“CIPS Marketing continues to grow our portfolio with partners seeking our total-market distribution solution. This coupled with our extensive demographic and mapping tools facilitates this type of partnership nationwide. The integrity and quality of service CIPS Marketing brings to the table is more critical than ever as publishers consider providing access to their core customers. Our extremely talented marketing and operations team are what makes CIPS Marketing the industry leader and partner of choice for our customers,” added Michael Lynch, President and CEO.