By: E&P Staff
CityXpress Corp has announced an agreement with The Fresno Bee to e-commerce enable the newspaper’s online classified listings with eClassifiedXpress.
Starting in December, sellers on the Bee’s classifieds Web site will be able to select one of three interactive selling methods when placing an ad: fixed-price purchase, best offer, or auction. Classified ads that feature one of these options will appear with the appropriate transaction button on the newspaper’s Web site, and, when a purchaser clicks on the button, eClassifiedsXpress will guide them through the online payment and purchase process.
“As we continue to grow our classified revenues and share of business, we are on the lookout for new and better tools to help us achive our goals,” John Coakley, the Bee’s vice president of sales and marketing, said in a statement. “CityXpress has some of those tools to take us to the next level.”
CityXpress works with newspapers in the United States, Canada, and Europe to stage local auctions through its hosted software and on-site sales and customer-support services. The company currently provides services to newspaper companies including Knight Ridder, MediaNews Group, Cox Enterprises, McClatchy, CanWest Global, Less Enterprises, Scripps Howard, Freedom Newspapers, and The New York Times Co. In the past two years, the company’s online marketplaces have generated more than $55 million in revenue for newspapers.