Creating a Trust Toolkit for Journalism

Earlier this year Gallup reported that trust in media, already at dismal levels, reached an all-time low.

This erosion in trust has real implications for journalism’s role in democracy, its sustainability and its ability to be an anchor for truth in a sea of misinformation. While social media and human psychology played an undeniable role in the spread of misinformation during this year, the ongoing erosion of trust in journalism created a fertile ground for it to take root.

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