Der Tag App Uses Automatic Content Curation to Grow Digital Subscriptions

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The secondary use of content is part of the standard repertoire of every publishing house. Revenue from content licensing to press services, B2B customers, and syndication partners is a long-established business.

At the Frankfurter Allgemeine Zeitung in Germany, we started experimenting a long time ago with a kind of secondary usage of our online content in real time.

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