Deutsche Bank Issues Correction to Circ Report

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By: Jennifer Saba

Deutsche Bank issued a correction today for Circulation Uncensored II. The original report, released last week, incorrectly analyzed the circulation of the South Florida Sun-Sentinel.

The paper topped the list with the steepest decline in more-than 50% paid circulation. The basic rate is down 6.1% for September 2004 versus the incorrectly reported 17.9%.

This also means Tribune’s September 2004 number changes (Tribune owns the Sun-Sentinel). Overall, the Tribune’s more-than 50% paid circ is down 6.9% versus the incorrectly reported 7.5%.

For a copy of the new report please contact Paul Ginocchio, at paul.ginocchio@db.com.

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