Digital First? Print First? Both Should Work Together

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By: David Johnson | MediaShift

Let’s learn a lesson from the past. When the news first started going digital, that is when it started appearing on the World Wide Web and print saw it as a competitor that would give the product away for free. The digital prophets saw a future in which free wouldn’t matter, and said things along the lines of, “If we don’t eat our young, someone else will.” In many ways, we could say they were right — or at least we can say we still don’t know.

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