Digital Media India: Publishers Share Subscription Success Stories

At WAN-IFRA’s recent Digital Media India conference, Rohin Dharmakumar, spoke about India’s first subscription-only news brand.

Dharmakumar was joined by FT’s Head of Product, Gadi Lahav, who talked about the brand’s subscription strategies and metrics, and Srinivasan Balasubramanian, the Managing Director of India’s Vikatan Group, which was paywall pioneer, launching theirs more than a decade ago.

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