DPS AdTracker Enterprise Edition for Fairfax New Zealand

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By: E&P Staff

DPS AdTracker Enterprise Edition from Database Publishing Systems Inc. in Rocky Hill, Conn., has been selected as the exclusive enterprise platform for Fairfax Media New Zealand.

Fairfax Media New Zealand publishes 196 titles, including nine dailies, two national Sunday papers, 60 community newspapers, magazines and Internet operations.

DPS Inc. has advertising production and tracking systems installed at more than 300 sites worldwide. Its products include Web-based ad building, online ad tracking, Web/print ad production, online ad proofing and materials submission.

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