EXCLUSIVE: Time Spent Dips, at Newspaper Web Sites

By: Jennifer Saba

The average time spent per person at the top newspaper Web sites took a hit in November compared to the presidential election month of November 2008.

Of the top 30 Web sites, The Atlanta Journal-Constitution had the highest average time per person at 23 minutes and 38 seconds.

Nielsen Online, which provided the data, defines the time per person as the average time spent at the site over the course of a month. (Nielsen also vastly expanded its panels in June 2009 and that could affect year-over-year trending.)

Below is the average time spent per person (hours: minutes: seconds) in November 2009 compared to November 2008, ranked by unique users.

For the October list, go here.

NYTimes.com — 0:17:17 — 0:36:32
washingtonpost.com — 0:10:52 — 0:14:15
LA Times — 0:07:15 — 0:07:07
USATODAY.com — 0:14:21 — 0:15:58
Wall Street Journal Online — 0:08:35 — 0:11:57

Daily News Online Edition — 0:05:16 — 0:05:29
New York Post — 0:08:41 — 0:09:55
Chicago Tribune — 0:10:35 — 0:07:12
Boston.com — 0:15:47 — 0:13:27
SFGate.com/San Francisco Chronicle — 0:09:16 — 0:12:05

Politico — 0:08:17 — 0:10:45
TBO.com — 0:04:29 — 0:14:51
Atlanta Journal-Constitution — 0:23:38 — 0:11:08
Chicago Sun-Times — 0:07:19 — 0:06:47
NJ.com — 0:10:49 — 0:06:37

DallasNews.com – The Dallas Morning News — 0:08:11 — 0:06:10
Seattle Times Company Online Network — 0:12:20 — 0:07:55
MercuryNews.com — 0:04:16 — 0:05:11
The Houston Chronicle — 0:14:36 — 0:22:15
Baltimore Sun — 0:06:07 — 0:09:03

Philly.com — 0:17:37 — 0:07:54
Newsday — 0:07:26 — 0:05:08
Orlando Sentinel — 0:06:23 — 0:07:30
The Washington Times — 0:05:14 — 0:04:41
MiamiHerald.com — 0:06:08 — 0:04:47

tampabay.com — 0:04:32 — 0:06:14
The Denver Post — 0:07:37 — 0:04:50
Azcentral.com — 0:12:46 — 0:09:16
Star Tribune — 0:20:02 — 0:20:32
KansasCity.com — 0:09:54 — 0:04:20

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