Facebook’s Troubling One-Way Mirror

If you bothered to read the fine print when you created your Facebook account, you would have noticed just how much of yourself you were giving over to Mark Zuckerberg and his $340 billion social network.

In exchange for an admittedly magical level of connectivity, you were giving them your life as content — the right to run ads around video from your daughter’s basketball game; pictures from your off-the-chain birthday party, or an emotional note about your return to health after serious illness. You also gave them the right to use your information to help advertisers market to you, based on your likely state of pregnancy or new place among the consciously uncoupled.

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