Finding an Optimal Mix Between New and Old Media

Only a few decades ago, finding the right mix for your media plan didn’t take too much imagination. There were only a few different types of media to choose from.

Mix a couple newspaper ads with some TV and radio, and bam, you were done.

These days that challenge has become a lot more difficult. Digital media has added an almost infinite number of possibilities to the mix.

Like & Share E&P:
RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn
Read More

Leave a Reply

Your email address will not be published. Required fields are marked *