Free Toronto Paper, t.o.night, Branding Pages With Sportscaster

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By: E&P Staff

The sports pages of t.o.night, the free Toronto daily, are now branded by the logo of sports broadcaster the Score. The pages feature daily content from the Score’s radio and television personalities.

Score broadcasters will also discuss columns they write for the newspaper on their shows and in social media chats, according to a report at the Newspaper Innovation Web site.

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