Gannett Chief Digital Officer: ‘The Sole Issue We Should Think About is How We Monetise Mobile’

By: Jasper Jackson | TheMediaBriefing

Publishers are all struggling to keep up with the shift to mobile, but US newspaper company Gannett is having to do things a little faster than most. 

“The majority of our digital traffic at USA Today is mobile/tablet. You see with a lot of publishers this growing percentage of traffic is becoming mobile. We’re one of the first to cross the line,” says Gannett chief digital officer David Payne.

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