Google Adds Feature to Link Content to its Author

By: Lance Whitney |

Google users interested in the work of a particular author or writer should now find it easier to track down that person’s articles, stories, and bio. 

Starting yesterday, the search giant started supporting a feature in HTML5 that allows websites to link content from a particular writer to that writer’s bio or other relevant pages.

As one example cited by Google engineer Othar Hansson in a blog posted yesterday, The New York Times could use the special authorship markup tag to link every story by a particular reporter to that reporter’s bio page, which could then include links to other stories and information about that person.

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