How Al Jazeera is Using Facebook Live

Al Jazeera was one of the first publishers to use Facebook Live when it launched earlier this year, and with 80 bureaus around the world, the publisher has been keen to experiment with how the tool can help it engage with new and existing audiences on social media (Al Jazeera Media Network is also part of a group of media companies paid by Facebook to produce live video).

One popular method has been using Facebook Live to broadcast stories as they broke on its 24-hour news channel, where viewers can comment in real-time on what they are seeing, and start conversations on the topic amongst themselves.

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