How Axel Springer’s Bild Uses Video to Drive Subscriptions

RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn

Video is emerging as a top subscription driver for Bild.

The tabloid from German media giant Axel Springer is spending more to create video content after finding that eight out of the top 10 highest-converting articles are either video documentaries or contain video of some form. Bild has a premium tier of content that paying subscribers get access to, Bild Plus.

Read More

Leave a Reply

Your email address will not be published. Required fields are marked *