How the Charleston Gazette-Mail Overcame Bankruptcy, Layoffs and Management Changes to Double Digital Subscriptions

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In the fall of 2018, the new publisher of the Charleston Gazette-Mail sat some of his staff down at a conference room table.

He had a goal: He wanted digital subscriptions doubled in a year.

“And we all looked at each other like, how are we going to do that?” said Greg Moore, who’d been executive editor for just six months.

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