In U.S., Views of Diversity in News Vary by Party ID, Race

A solid majority of Americans say it is important for the news media to reflect the diversity of the U.S. population, and even more think news organizations should hire with diversity in mind. Yet, they disagree as to what kind of diversity they would like to see, according to a survey of 20,000 U.S. adults conducted Nov. 8, 2019-Feb. 16, 2020. These findings, part of the Gallup/Knight Foundation research series on Trust, Media and Democracy, explore Americans’ views of diversity in newsrooms and news coverage and their desire for changes in both.

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