By: E&P Staff
Mediaspace Solutions in Norwalk, Conn., has launched eInvoice, a Web-based system that reduces the time to obtain tearsheets for ad fulfillment and post-production tracking purposes. eInvoice provides newspaper advertisers with real-time access to full-color PDF images of tearsheets and e-tearsheets.
Mediaspace Solutions provides free, Web-based delivery of tearsheets and invoices to its Apex Direct customers. Mediaspace describes Apex as a “proprietary order management system that tracks each insertion order and each ad file through the entire advertising process, including preflight, verification and billing.”
With Apex Direct, eInvoice increases workflow effectiveness, reduces storage requirements, printing and mailroom costs, and speeds newspapers’ ad payment process, according to Mediaspace. It also provides advertisers and agencies with Web-based storage of tearsheet images.