Melland Named Publisher of ‘Hi-Desert Publishing Co.’

By: E&P Staff

Cindy Melland has been named publisher of the Hi-Desert Publishing Co. in California. She is promoted from general manager, a position she has held for the last 16 months.

In her new role, Melland will handle the overall management of the company, which publishes the twice-weekly Hi-Desert Star, weekly papers the Hi-Desert Trail and Observation Post, and the Hi-Desert Shopper. The company has been owned by Brehm Communications since 1970.

Prior to serving as general manager, Melland, the younger daughter of Brehm Communications’ owners, was marketing director at the company. She joined Hi-Desert Publishing Co. in 2003.

Hi-Desert Publishing Co. also has a commercial Web printing division and sheet-fed print division, Valley Independent Printing. Their Yucca Valley plant also prints other Hi-Desert-owned newspapers including the Big Bear and Lake Arrowhead papers as well as Palm Desert-based Desert Entertainer and Desert Mobile Home News.

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