Miles 33 Acquires Wave 2 Media Solutions Ltd.

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Miles33 and Wave2Miles 33 has acquired Wave 2 Media Solutions Ltd., a supplier of solutions to automate publishing and advertising content for corporate brands, publishers, newspapers and websites.

Wave 2’s core technology is the  Wave 2 Publishing Platform, a  media engine and creative platform that powers a series of cross-platform automation products such as Easybuild, for automating advertising creative and business collateral; AdPortal for self-service advertising sales; and MarketPlace, a classified and trade services listings engine. Incorporating Adobe InDesign, Flash, HTML5 and video technology for digital, print and mobile products, the Wave2 Publishing Platform can automatically create online banner ads, multiple page documents, newsletters, print display ads and singage, right through to animated video presentations – for delivery via multiple channels including online, mobile and print.

Wave 2 customers include Shell Oil, Kia Motors and Diageo, as well as leading publishers around the world such as Johnston Press, DC Thomson, News Corporation, Schibsted Media Group, Politiken, Berlingske and many more.

Chris Hodges, managing director and co-founder of Wave 2, will remain with the company to assist with strategy and product integration. He said, “We are extremely excited with this deal as we become part of a larger company with a true global footprint. Miles 33 has an excellent reputation of nurturing the companies they acquire, adding security, stability and resource to fuel growth and innovation, qualities that all our existing customers and resellers will benefit from.”

Michael Moore, CEO of Miles 33, said “Wave 2 and Miles 33 already have many customers in common and we have even integrated the Wave 2 Publishing Platform into some of our solutions that offer self-service and automation features. With the on-going changes in the global publishing markets, the boundaries between corporate publishing, newspaper, mobile and web publishing are blurring. Already our multi-channel solutions power radio stations, TV stations, book publishers, corporate publishers as well as newspaper and magazine publishers, making the Wave 2 acquisition a perfect fit that will let us accelerate our growth into vertical market segments.”

He continued, “The corporate, news and advertising publishing industries continue to look for new ways to reduce their costs, while increasing their productivity and we already offer amazing automated workflow and self-service solutions that provide this. Now, together with Wave 2, we can expand our offerings even further.”

One thought on “Miles 33 Acquires Wave 2 Media Solutions Ltd.

  • April 21, 2016 at 7:38 am
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    This is a clarification of this press release from Miles 33 by Wave2 Media Solutions LLC the US based company.

    As you may know, Wave2 Media Solutions was originally started in the UK under the corporate name Wave2 Media Solutions Ltd. The US operation was incorporated in October, 2006 under the name Wave2 Media Solutions LLC. Wave2 Media Solutions LLC is the company that has become the leader provider of self-service solutions in the US market. Outside of sharing a similar name and some initial and ongoing technology cross licensing, the two companies are completely separate operations.

    The press release that came out from Miles 33 is announcing the acquisition of Wave2 Media Solutions Ltd., not Wave2 Media Solutions LLC – the US company. This announcement will in no way have any effect on our relationship with our over 300 US and Canadian newspapers who are currently using Wave2 nor will it affect the level of support and continued product development we plan for the future.

    For more information pertaining to this you may reach out to Brian Gorman, VP of Sales, Wave2 Media Solutions LLC; bgorman@wave2media.com . Thank you.

    Reply

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