MSN UK Study Release: Quarter of Respondents ‘Overwhelmed by the Volume of News Each Day’

By: Rachel McAthy | Journalism.co.uk

MSN UK recently commissioned a survey of 2,000 people (carried out by OnePoll) which looks at audience behaviour in certain news situations, as part of its Best of Now marketing campaign.

The findings including looking at the sources people turn to for breaking news coverage. This found that the majority (40 per cent) of respondents (who were able to select more than one answer), chose online news sites as their source.

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