N.Y. ‘Daily News,’ Two Advance Dailies Admitted to Color Quality Club

By: E&P Staff

The World Association of Newspapers and News Publishers (WAN-IFRA) announced that 109 newspapers in 43 countries were awarded membership in the International Newspaper Color Quality Club (INCQC) for 2010 through 2012.

U.S. newspapers now members of the quality club are New York’s Daily News and, in Michigan, The Muskegon Chronicle and The Grand Rapids Press, both owned by Advance Publications.

Held every two years since 1994, the awards set quality standards for newspaper color reproduction, which increases visual impact. The successful newspapers demonstrated their ability to print to ISO standards and reliably reproduce color images and ads.

“The INCQC quality initiative helps ensure that the reader receives an attractive, high-quality product and the advertiser an outstanding advertising carrier,” WAN-IFRA Executive Director of Newspaper Production Manfred Werfel said in a statement. “For publishing companies, the competition provides a better understanding of the ISO standards to improve the printing process.”

Those entering the competition must print a specific test element and submit samples from production runs over four months. Newspapers that reproduce the element within specific tolerances and present good printing quality are welcomed into the INCQC.

The full list of the 2010-2012 club members, and details of the International Newspaper Color Quality Club, can be found at www.colorqualityclub.org. A book of winning entries will be available at the annual IFRA Expo, to be held in Hamburg, Germany, Oct. 4-6.

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