NAA Announces ATHENA Winners


After canceling the ATHENA awards dinner originally scheduled in New York City on Sept. 13, the Newspaper Association of America on Monday announced the 2001 winners. The awards honor excellence in newspaper advertising.

Minneapolis-based Target won the $100,000 Grand Prize for outstanding creativity in newspaper advertising, marking the first time that a retailer has won the Grand Prize. The creative was developed by Target’s own advertising staff and PMH Advertising of Minneapolis.

Gold, Silver, and Bronze awards went to 26 ads that appeared in newspapers. Gold winners were Fallon, Minneapolis, and FCB Southern California, Irvine, Calif.

To see a complete list of winners, please visit

All winning ads can be seen in print or on DVD, both available for purchase by calling (800) 652-4622, or by visiting

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