Nearly a Quarter of News Articles Include Social Media Embeds

Some 23 per cent of news articles contain a social media embed, and 10 per cent of these embeds have either been modified or removed by their author since the article’s publication, shows a report released today by SAM.

Social media curation platform SAM analysed one million web pages using its Report Card tool, focusing on North American news sites such as New York Daily News, Fox News, Vox, CNN or Forbes, to find out more about the role social media plays in news gathering today.

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