New Comic Has Latino Theme

By: Dave Astor

Universal Press Syndicate today launched “La Cucaracha,” a Latino-themed daily comic by Lalo Alcaraz.

Initial clients for the humorous and satirical strip include the Chicago Tribune, the Los Angeles Times, and more than 35 other newspapers.

“I hope to explore the bicultural lives Latinos and other people have in our society, and also to spoof pop culture, politics, and Latinos,” Alcaraz told E&P Online. He added: “There are not enough realistic portrayals of Latinos in the media right now. Of what little there is, you mainly see bland, overidealized, or bigoted portrayals.”

The award-winning Alcaraz (http://www.lacucaracha.com) already does a strip called “L.A. Cucaracha” for LA Weekly. And his editorial cartoons have been syndicated by Universal since last year.

Universal also syndicates the Latino-themed “Baldo” comic, as well as strips — such as “The Boondocks” and “Doonesbury” — that contain plenty of political and social commentary.

Alcaraz, 38, jokingly described his comic as “Doonesbarrio.”

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