By: E&P Staff
In the newest installment of E&P’s “Fitz & Jen Give You the Business” podcast, Editor-at-Large Mark Fitzgerald and Senior Editor Jennifer Saba welcome back the sharp and insightful INMA Executive Director Earl Wilkinson.
Always on top of the trends, Wilkinson just released a report on paid content — more to the point, how publishers can create value in the age of news content abundance. Among the bewildering array of possible paid content models, is there one that’s optimal for newspapers? Wilkinson says yes.
Listen now, here.