New York Times Readerscope Turns Article Data into Action

The New York Times publishes around 250 pieces of original journalism each day, ranging from stories on climate to gender to arts to investigative journalism. With 3.6 million paid digital subscribers as of Q1 2019, The Times is the most successful digital news organisation in the world, and the company has a unique lens for understanding what matters to the world, based on what people read.

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