By: E&P Staff
NewspaperDirect named Nikolay Malyarov as its vice president of publishing and legal affairs with the job of optimizing the content distribution company’s mobile applications and new distribution channels.
Malyarov, who will be located in Vancouver, B.C., was previously NewspaperDirect’s director of digital media and legal affairs. Under his leadership, NewspaperDirect said, the company launched more than 600 SmartEdition ePaper solutions for newspaper and magazine publishers worldwide.
“Over the past seven years, Nikolay has been instrumental in helping our publishing partners successfully transition themselves into the digital world,” NewspaperDirect CEO Alexander Kroogman said in a statement. “His passion for the publishing industry, combined with his expertise in digital media technology makes him the ideal choice to lead the cornerstone division of our business.”
Malyarov said the proliferation of new mobile distribution channels “provides incredible opportunities to publishers who want to give their readers more choice in how they read their favorite publications. I believe that NewspaperDirect is well positioned to help publishers grow their auditable circulation in these new channels with the assurance that their content will always be protected.”