By: Press Release | Graphic Art Show Company
Reston, VA – The Graphic Arts Show Company (GASC) has announced that nominations for the 2012 Positively Print recognition program are now open. In its third year, the Positively Print program is designed to recognize print advocacy campaigns that promote the enduring power of print in today’s media mix. This year’s Positively Print awardee will be recognized at a ceremony during the EXECUTIVE OUTLOOK Conference Reception on October 6, the eve of GRAPH EXPO 2012, the year’s largest graphic communications exhibition and conference in the Americas. GRAPH EXPO 2012 will be held October 7-10, 2012, in Chicago’s McCormick Place.
Intended to spotlight the variety of ways in which the effectiveness of print is being promoted, Positively Print entries may appear in the media anytime from June 9, 2011 until July 3, 2012 and be produced in any media, as long as the focus of the submissions are on print targeting print buyers, print influencers and the broader community.
Nominated candidates will be evaluated on their originality and perceived effectiveness in delivering the message of print as an integral-and effective-component of today’s integrated marketing campaigns.
“The Positively Print program was created to share examples of creative and effective print advocacy campaigns with the entire graphic communications industry,” said Ralph Nappi, President of GASC. “Again this year, we want to demonstrate to companies involved in print that advocating for print can be done and helps to carry a powerful message that will benefit the entire industry.”
The Positively Print program is administered as an extension of the EXECUTIVE OUTLOOK Conference by GASC co-owners-the National Association for Printing Leadership (NAPL), NPES The Association for Suppliers of Printing, Publishing and Converting Technologies, and the Printing Industries of America-with the support of the Print Council. For more information about the Positively Print program, or to submit an entry, visit: www.positivelyprint.org.
In addition to the Positively Print program and EXECUTIVE OUTLOOK Conference, this year’s “Print Integrated” themed GRAPH EXPO 2012 will offer a customized show-going experience to a diverse spectrum of attendees with the latest graphic communications technologies, equipment running live on the show floor, and ‘how to’ education on the most in-demand products and profit-making opportunities. To help attendees navigate the vast spectrum of products, technologies and production areas covered at GRAPH EXPO 2012, the show will feature seven special interest pavilions and sections. In addition to the returning highly popular Marketing Pavilion, which offers education, resources and networking opportunities for today’s marketers, attendees will find seven other special interest sections on the show floor. These include News Print-the newspaper pavilion, back by attendee demand for a third year answering the call from newspaper printers and production executives for a dedicated show floor section; the Mailing & Fulfillment Center, the industry’s largest mailing event anywhere in the Americas; the fourth annual GREENspace, showcasing sustainability and eco-friendly products and services; the Prepress/Software/Workflow and Press/Finishing/PackPrint/Future Print sections, with Future Print featuring two of today’s hottest technologies Printed Electronics and RFID; and, Education Main Street, for attendees seeking well-educated, talented industry newcomers to augment their company’s workforce. For more information about GRAPH EXPO 2012, visit: www.graphexpo.com.
About Graphic Arts Show Company (GASC)
GRAPH EXPO and PRINT are produced by the Graphic Arts Show Company (GASC). GASC is owned by the National Association for Printing Leadership (NAPL), NPES The Association for Suppliers of Printing, Publishing and Converting Technologies (NPES), and the Printing Industries of America. GASC is located at 1899 Preston White Drive, Reston, VA 20191, telephone: 703/264-7200, fax: 703/620-9187, e-mail: firstname.lastname@example.org.