NYTimes.com Drops Qpass


The New York Times on the Web is dropping Qpass for archives e-commerce. The site recently sent a note to archives users alerting them to the upcoming change.

Christine Mohan, New York Times Digital spokeswoman, said the group has developed an in-house replacement program by customizing software from eMeta Corp. of New York. Mohan said the group opted for an in-house solution because it will reduce the need for users to go through two separate registration processes — one for NYTimes.com and another for Qpass.

She also cited NYTimes.com’s desire to have greater control over its relationship with customers and its goal to control all financial transactions, including those for archives and other paid premium content. The decision enhances the site’s “ability to upsell and cross-sell different products,” Mohan said.

The costs for purchasing from The New York Times archives will remain the same.

Seattle-based Qpass did not respond to a request for comment. Other clients include Forbes and Time magazines.

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