Old Media is Eating New Media

For all of the attention given to digital media startups producing buzzworthy content on social platforms, it’s easy to forget that spending decades deeply entrenched in the TV business can teach you a thing or two about resiliency.

Yesterday, female-focused publisher Refinery29 announced it had raised $45 million in a funding round led by Turner. It was just the latest in a long series of equity investments made by traditional media giants in fast-rising digital media startups. In fact, since 2013, the quartet of BuzzFeed, Refinery29, Vice Media and Vox Media alone have raised more than $1.6 billion from the likes of Disney, NBCUniversal, Turner and Hearst.

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