By: E&P Staff
Omniture rolled out a new mobile application giving customers the ability to check SiteCatalyst information with Google Android. This is an extension of Omniture’s initiative to let marketers access reports and other data through mobile devices including the iPhone, which was announced in October.
“As a leading digital marketing agency, it’s critical that we constantly measure and understand the dynamics of our clients’ online marketing campaigns,” Lance Neuhauser, executive vice president strategy with Resolution Media. “With mobile access to Web analytics reports, bookmarks and dashboards through Omniture SiteCatalyst for Google Android, we are always in touch and better informed.”
The SiteCatalyst for Google Android is a free application available to Omniture customers.