Parade Magazine About to Be Sold to Athlon Media

By: Keith J. Kelly | New York Post

Parade magazine, the 73-year- old Sunday magazine owned by the Newhouse family’s Advance Publications for the past 38 years, is about to be sold to Athlon Media, Media Ink has learned.

Athlon, whose American Profile is the No. 3 player in the Sunday insert market, is led by Spencer Hays, a self-made billionaire.

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