Paywalls Continue to Divide the Industry

The paywall remains, even years after its first widespread introduction, one of those things that divides the digital publishing industry. Is the future paid content rather than advertising, or a mix of the two?

I can understand the lure of paid readership from journalists, they were never very fond of the ad staff – but they have to understand that the feeling is mutual. It is doubtful that the grips think much of the actors when they flub their lines, or the equipment folk of the jocks. But teams are often made up of personnel in conflict with each other. Ever been married?

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