Pressmart Powers Canadian-Caribbean Weekly’s Digital Outlets

By: E&P Staff

The Caribbean Camera has begun using the ePortal, iPhone App and iPad App products from Pressmart, Hyderabad, India, and Whitley City, Ky.

Launched 10 years ago and now Canada’s largest newspaper on Caribbean affairs, the Camera’s print version reaches more than 380,000 Caribbean-Canadian readers weekly in the Greater Toronto area.

The ePortal went live about a month ago, followed by the iPhone app. The iPad app was available on the App store two days before the iPad’s official launch.

The choice of Pressmart saved “at least 60%” and six months time to market, Camera Managing Editor Raynier Maharaj said in a statement, adding, “Pressmart took us live in just about a few weeks.”

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