Publishers Confront Email Newsletter Design Challenges

Publishers are bigger on email newsletters than ever, as evidenced by the plethora of launches, dedicated staff and design attention once reserved for new website launches.

“A lot of media companies are looking at email newsletters in a way they haven’t in 10 years,” said Dan Maccarone, CEO and co-founder of design firm Charming Robot. “Any media company I’ve worked with in the past year or two has included a newsletter component.”

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