Reporter Bios Alone Aren’t Enough to Boost Trust

The Center for Media Engagement previously found that using multiple trust strategies in a news article, including reporter biographies, can positively affect readers’ trust in and engagement with news. In this study, we explored how biographies alone influence readers’ perceptions of reporters and news organizations.

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One thought on “Reporter Bios Alone Aren’t Enough to Boost Trust

  • February 28, 2020 at 11:16 am
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    Well, it certainly would be a positive start.

    Reply

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